Half the attendees at an Executive Roundtable I ran recently opted into a sales conversation within one day of the event.
This was a highly focused event with a very small number of handpicked attendees….and….
…the key thing you need to know is that prior to the event, they had known of the client for months but had not engaged with them.
In other words, they were old or cold leads.
What would that mean to you?
What if we could invite a group of your old and cold leads to an event where 50%, or even 25% or even 10% of them immediately engaged with your sales team?
It’s a very simple process that you can run to do this.